Kıraça Holding A.S., founded in 1998, runs manufacturing and distribution operations in the automotive, independent-aftermarket, design-engineering, maritime, and energy sectors. The holding company’s main operating entity, Karsan, produces vehicles for several auto manufacturers in one manufacturing facility, as well as building and marketing vehicles under its own Kıraça brand. Karland, another of the group’s companies, is the largest automotive- spare-parts dealer in Turkey, and Kirpart produces engine components for major automotive companies.

The company’s Sirena Marine division was the first Turkish company to manufacture sailboats under its own brand. In addition, through the Suna & İnan Kıraç Foundation—owner of Pera Museum and the Istanbul Research Institute—Kıraça Holding is also engaged in education, culture, the arts, and healthcare.

Challenges
- Improve efficiency of complex manufacturing and warehouse processes, such as work in process (WIP), stock-area task management, and advanced labeling, to meet the demands of changing business volumes from the company’s multinational automotive clients
- Gain greater visibility into warehouse inventory— including raw materials, semifinished, and finished goods, such as engine cooling systems—to improve manufacturing and distribution efficiency
- Accelerate warehouse processing times to elevate levels of customer service and satisfaction
- Simplify IT management and reduce costs by avoiding customizations to warehouse software systems