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Language: English
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![]() Four Steps to Building a Branded Apparel Competitive Edge
The branded apparel industry is at a crossroads. There are several new challenges and industry dynamics that will force the branded apparel industry to change and adapt, or lose relevance. Several leading companies have already begun to reshape the blueprint for success by implementing leading-edge supply chain capabilities combined with a holistic business process that dramatically reduces cycle times, increases visibility across the entire value chain, enables quick response to changes at retail, and ultimately delivers satisfaction to the consumer, in the form of the right product, at the right place and time, at the right price, and in the right size and color. But overall industry success and survival depends on each branded manufacturer's ability to radically change how business is done.
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